First question: What's the point of making the "jamming story" 'go viral'? Yes - it's important! Word should get out, people should know what's happening in Cuba and to our airwaves. But I think it's really important to ask 'WHY' we want to make it viral - to what end? There are many ways to help the Cuban people, but aside from making sure we keep the lines of apolitical ham radio good will open, there's not much our license grant allows us to do from within the service. What we CAN do is one of our primary jobs - report the jamming. In any discipline, one datum isn't that useful. Thousands of inputs, however, provide the foundation that the next level in the "protect our spectrum" food chain needs in order to do their jobs. If we don't "make the bullets" they can't do any "shooting". As you and others work your 'social media' campaigns, make sure you let people know what they should do once they're made aware there's a problem.