ARRL 'Radio Communications' billboard promotes Ham Radio on I-40

Discussion in 'Amateur Radio News' started by G4TUT, Apr 18, 2019.

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  1. KK6QMS

    KK6QMS XML Subscriber QRZ Page

    I love the idea- but the design is poor- you need to be able to see clearly and easily where to go for info- could be in BIG letters along with the simple message. People are fying by in their cars- reading and remembering a web link in small print is not ideal IMO. Please do more advertising. I think it could help the hobby.
    KC9YGN likes this.
  2. K2MFW

    K2MFW Platinum Subscriber Platinum Subscriber QRZ Page

    Visual pollution.
    W0AEW likes this.
  3. NH2BV

    NH2BV Ham Member QRZ Page

    I think it is great, however, I think they should have listed on the billboard at least one repeater that is accessible from the location of that sign.
  4. AC0GT

    AC0GT Ham Member QRZ Page

    That sounds like a good idea, and just generally a good idea. There's those blue signs along the interstate in some locations that give an AM broadcast frequency for traffic announcements. I like those as they've saved me from being stuck in traffic a handful of times now. Maybe local clubs could get similar signs posted. Those "adopt a highway" signs might work, just call the club something like "The Amateur Repeater Club" and people in the know will get the idea.

    Such would also work for Part 95 clubs that run CB radio nets or a GMRS repeater. But I'm sure such a suggestion wouldn't go over well on QRZ. I don't care, radio is radio. I think many people here are jealous of Part 95, wishing Part 97 license holders were as well behaved.
  5. NN4RH

    NN4RH Premium Subscriber QRZ Page

    I assume that the sign was intended to reach members of the general public, not people who are already licensed.

    If that is the case, then repeater info is totally useless to the intended audience.
    K3XR likes this.
  6. KC9YGN

    KC9YGN Platinum Subscriber Platinum Subscriber QRZ Page

    I agree that the sign is badly designed. People driving past are going to see "RADIO COMMUNICATIONS" and nothing else. The ARRL symbol, if they see it at all, is going to be totally meaningless to anyone who isn't already an amateur radio licensee, and the URL is way too long and so small it's going to be virtually invisible to someone going past at 70. They might as well have not bothered. By all means promote amateur radio, but do it in a way that the non-ham can recognize.
  7. W1YW

    W1YW Ham Member QRZ Page

    Every day and every way, I making a point of fying whenever I can, and ESPECIALLY in my car!
  8. W0JOG

    W0JOG Ham Member QRZ Page

    As a 50-plus year writer of advertising and other forms of communication, I join in calling out to the league and the designers of the innovation of outdoor advertising for amateur radio two basics of outdoor sign design. 1. Maximum of 7 words. 2. An image is far more memorable than just words.

    de W0JOG
    K0UO likes this.
  9. W4MKC

    W4MKC Ham Member QRZ Page

    People will gripe about anything. I seen it on 40, and it didn't offend me, even though it didn't say Hobby anywhere on the sign.
  10. AK3B

    AK3B Subscriber QRZ Page

    If I'm driving past this I don't see anything that says "Ham Radio" or "Amateur Radio". No one knows what ARRL is except for Hams, so, I feel it may have missed the mark. Still great to see it out there.

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